Subscriber Portal Recast

Issue

Free's subscriber portal, the main point of access to its news for more than a decade, no longer reflected the modern digital experience Free wanted to offer customers. In order to improve proximity to its subscribers and adapt the platform to the evolution of its services, Free faced a major challenge: offering an optimized user experience, while increasing monetization of content and advertising revenues

Collaboration

Solicity to meet these challenges, Be API has taken over the entire redesign of the portal. This work has encompassed several challenges, including optimization for various types of screens – including television – to manage large content streams. But the most notable challenge was to create a static version of the site, refreshing every 15 minutes. Thanks to the expertise of our developers, a tailor-made solution has been developed to meet this crucial requirement.

Results

With this new portal, Free subscribers benefit from an improved user experience, in line with new uses and expectations. Internally, Free's editorial team benefits from a more intuitive back office, optimizing their workflow. This redesign marks a significant step in Free's ongoing effort to stay at the forefront of technology.