Our SXO method: merge SEO and user experience
At the intersection of SEO and UX is the SXO, an essential strategy for creating well-positioned, intuitive, fast and adaptive sites.

The SXO approach
The aim is to convert traffic into loyal customers by:
- search for visibility on search engines
- and the optimal user experience.
This goes through setting up a rigorous SEO strategy and Data analysis to understand and improve each stage of the journey.
To create the right product, we always start a project by learning. Of our customers but especially of our customers.
Antoine Paucettet
Head of Design at Be API
Create the product just with Be API
Our goal is to deliver the tool or interface that best meets the needs of your users.
1.
Observation
By observing your end customers, we seek to identify their needs and frustrations.
2.
Prototype
We prototype wireframes to perform user tests.
3.
Design
We design the visual universe best suited to your target audience and your brand.

Likes design thinking...
... We think, design, develop and optimize WordPress sites according to your users and your goals.
Put the contributor at the center...
... tool is at the heart of WordPress philosophy and its intuitive interface
